SEO Basics


June 30, 2016

SEO Basics

What is SEO?

  • Specific things you do to your website that makes the search engine more able to find your website.
  • It takes time
  • Hard to test
  • Search trends change over time
  • Different from Ad words because its free, and is triggered by words on the site
  • For Google to decide what page is on the top, they index through crawling by robots

  • How do I exist in Google and how do I get them to think highly of me?
  • Bold certain words so Google knows its important
  • REMEMBER! If it is easy to manipulate, don’t do it!!

Start with on page SEO!

Backlinks- if someone thinks back to your website. Social links mean almost nothing to Google, but it does yahoo and bing.

How to get index: submit the site, sign up through Google consoles.

Send links to other pages on your website.

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